Yours Kappifully
Co-branding support for a Kerala-inspired specialty coffee brand
Challenge
Yours Kappifully was founded by two entrepreneurs from Kerala aiming to bring authentic, farm-fresh coffee experiences to a contemporary audience. The brand required a visual identity that balanced cultural authenticity with a modern and approachable aesthetic.
Impact
Developed 20+ branded assets across packaging, merchandise, and digital applications.
Supported the creation of a 15+ page brand document outlining the branding process and visual identity system.
Approach
Shaped the visual identity through logo exploration, typography, colour systems, and brand storytelling.
Supported the development of identity elements including logo applications, typography, colour systems, and packaging mockups
Created branded assets, logo animations, and supporting brand guideline documentation
Task
Support the development of a cohesive brand identity system that could translate consistently across packaging, merchandise, launch collateral, and digital platforms.
Outcome
Delivered a cohesive and launch-ready visual identity that helped establish a professional market presence for the brand across packaging, merchandise, and digital touchpoints. Contributed to the creation of reusable and scalable brand assets and guideline components that supported consistent future rollout.
